Research and Markets, an Irish research firm, recently published the results of the Senior Technology Users Profile Report, examining the dynamic environment of senior technology users to give businesses data for their product market strategy.

The report contains comprehensive details on buying habits and usage and gives insights to key questions such as:

  • What kind of technology products do seniors use?
  • How fast are different technology products being adopted by seniors?

This is a huge growth market and presents tremendous opportunities both for tech companies ageing services providers.

To showcase the newest and most innovative technologies in the field, IAHSA will be featuring a Technology Pavilion as part of our 8th International Conference in London in July 2009.